OYO Rooms – Road to Profits We are carrying forward from our previous post of B2B v/s B2C and the correlation of the two business models. Coming back to the Indian Unicorns, which are largely operating in B2C space and with losses and losses and piling up and investors valuations going up, who minds that when nobody is hurting. Especially when they know that scared sharks like Walmart will come and buy Unicorns and make everyone happy. Whether the founders or the investors had built a vision or roadmap to make profits for Flipkart. In VC world, all roads lead to cash out. B2C companies will continue to bleed in the Indian context, where the consumer is so nimble that he switches the loyalty the moment he finds better/cheaper price. B2B is the way to make profits. E-Comm portals are planning to enter/launch their own brands and taking cue from Kishore Biyani, better known as Retail King in India, who has launched his own labels to make better margins as compared t...